More than two years ago we wrote about what we learned from the 20 campaigns our startups had run. Fast-forward to 2017: The B2C startups HAX has invested in now count more than 75 successful campaigns (our 200-strong portfolio is about half B2C). Ninety percent raised more than $100,000 and 10 raised more than $1 million, putting them in the world's top 100. Those include the top campaigns from Canada, Australia and France. All this was done by pre-seed startups on very short time frames - so either they were very lucky, or we understood a thing or two!
Now here is what you need to know...
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