Letter from the Founders - Bounty0x 2020 New Year Update!
Dear Investors,
As 2019 comes to a close, the entire team at Bounty0x would like to thank all our investors and customers for supporting our platform. We build for our users and thank you for your continued feedback and support!
This year has been an amazing year of success and growth that wouldn’t have been possible without our investors, customers and users. It’s because of you that our bounty marketing product has reached over 70k users, fulfilled thousands of bounties and distributed payments to our global freelancing pool.
The Future
We are excited for what 2020 has in store! While maintaining and continuing to provide service on our bounty platform, we have been hard at work developing our second product, an influencer marketing platform. We believe that influencer marketing presents a tremendous opportunity as more people globally are seeking to monetize their social media following becoming professional influencers.
Moreover brands are increasingly relying on direct influencer sponsorships to achieve better advertising ROI, therefore brands are allocating a larger percentage of their marketing towards influencer marketing. In fact, influencer marketing is anticipated to become a $5b-$10b yearly industry over the next five years.
Influencer Marketing Platform
When we launch our new influencer marketing product next year, we will streamline the process for brands to search, find, hire, and pay influencers as well as manage campaign ROI and track metrics. Currently, the process for brands seeking to run influencer marketing campaigns is cumbersome and current platforms don't adequately meet the needs of influencers.
Our top user feedback, and feature request has been the ability to search and hire high quality influencers. Additionally, many influencers are having their channels demonitized, and thus are forced to rely on direct brand sponsorships to monetize their content. Therefore we listened to the feedback we received, and began building an influencer marketing platform to address these issues.
Our vision is to launch our influencer marketing platform so that millions of online influencers can more easily monetize their social audience by partnering directly with brands. We are busy working on the foundations of the platform and look forward to showing what we've been working on over the coming months.
Updated Republic Campaign Page and campaign extension
We recently updated our campaign page on Republic detailing our new product and roadmap. Due to these changes being classified as material, there was a reconfirmation period of 5 business days where you had to reconfirm your investment. If you have previously invested and missed the reconfirmation period, you’ll see that your investment has been canceled. Don't worry though! You can still be an investor in Bounty0x by re-investing in our campaign. Please login to your Republic account and re-invest (same process as the first time you invested) if you fall into that category. If you have any questions around this, please reach out to investors@republic.co for assistance.
Conclusion
In order to achieve this vision we are relying on the support of the investors on Republic to assist us by providing funds to build the best possible product. As we move into 2020, we are continuing to strive to add value to the overall influencer marketing eco system and want to thank you for choosing to work with us.
Without your support, none of what we’ve been able to build would be possible. Thank you for choosing Bounty0x- this is just the beginning!
Sincerely,
Angelo Adam