Deal Highlights 

• Repeat success with major clients, including Lyft, Heineken, Fanatics, CLIF, Red Bull, Instagram, American Express, Nike, Audi, First Republic Bank, and Mack Weldon and many more.
• 3x year-over-year growth since 2016 with $700K in revenue in 2018 
• 70% customer retention rate with repeat customers ordering 40% more
• Providing end users what they really want, a free battery to use and take home
• Strong distribution partners including Uber, Lyft, Cargo, Blade, Jetsmarter, Aspen, Live Nation, and a roster of hotels, gyms and nightlife venues

The problem

The need for back-up power continues to be a problem for everyone

Customers are always running low at their favorite venue or event; and at this moment, they’ll do anything for power. Charging their device only means tethering to an outlet or leaving their device unattended.

Slow phones or dead batteries means fewer uploads to Instagram, selfies shared, and moments captured with friends. No one wants a low battery to ruin their experience.

Amongst a range of solutions CHRGR has emerged as being one of the most consumer-friendly and revenue positive.

Free battery power everywhere

Advertiser sponsored batteries to get "brands in the hands" of customers.  Pre-charged and ready to go supporting iPhone, Android and USB C. 

For customers, there’s no tethering, no waiting for an outlet, no app download or leaving their device unattended. Supports both iPhone and Android to get immediate power. Recharge and reuse via USB.

For advertisers, we provide a more innovative physical and digital ad experience, with a more competitive CPM. We also generate tracking data, including real-time campaign analytics, user information and geo targeting, to measure campaign effectiveness and targeting.

For venues, we provide a free utility with no strings attached or wires to plug in. Simply give your patrons a CHRGR when they ask for power.

CHRGR is providing advertisers with a direct way to reach customers through a utility where and when they it need the most.

How it works

Batteries are distributed through our national venue network of hotels, bars, clubs, music festivals, ride shares, gyms and resorts.

Advertiser sponsored devices (with an offer or incentive included) are provided to venues and distributed to end users as free and theirs to keep. 10,000+ venues and growing.

Press

Traction

70% of our customers have come back to order more units. On average re-orders were 40% larger than initial orders.

Our network is growing 

We’ve connected advertisers with 10,000+ hotels, bars, clubs, music festivals, ride shares, gyms and resorts to distribute their branded batteries. And we’re expanding our network to enhance our advertising experience and reach more markets.

Sales are booming

As our network grows, so does our revenue. In 2018, CHRGR tripled it’s annual revenue from 2017 to $700,000.00

Technology + data

With the addition of patent-pending NFC and RFID, the CHRGR also serves as a hotel key card, and smart pass for ski resorts, festivals and theme parks. The full potential is then an all-access, all-inclusive pass (and utility) for festivals, events, and venues.

Customers

CHRGR is powering major brands.

Strong distribution partners including Uber, Lyft, Cargo, Blade, Jetsmarter, Aspen, Live Nation, and a roster of hotels, gyms and nightlife venues. Clients that keep coming back include Nike, Heineken, Audi, First Republic Bank, Mack Weldon, Fanatics

Satisfied clients

Return on investment was close to $1.2M in new sales for Lyft from a media campaign buy of $90,000 with CHRGR.

CHRGR provided 10,000 batteries to 500 NYC venues - Lyft branded with $20 ride credits and acquired 1000 end users that converted to new customers with an average spend of $100 per month since 2017.

Business model 

Large profit margins 

• 63% margins at 10k units (~$100k revenue)

• 72% margins at 100K (~$1M revenue)
  With higher quantities, manufacturing costs decrease and profit margins go up.

Scale makes profit margins even larger

• Manufacturing costs shift from 29% → 22% of revenue

Market opportunity

In 2019 mobile phone users will reach 4.68 billion and surpass 5 billion by 2020.

We're first to market and doing it right

CHRGR is the first to distribute free-to-keep units. Unlike the competition, there's no app required, no tethering, and no other barriers of entry to charge a customer device. We're taking a big step away from the lockers, the rental fees, and the “get the app” model to instead offer advertisers an easy and simple way to get into the hands of consumers.

Competitive advantages

• Established network and locked deals with distribution partners

• Solid relationships with satisfied brand sponsors 

• Proven, simple model with diverse recurring revenue streams

• Insights into logistics, consumer needs and partner incentives

• 2-year head-start in product development and prototyping

• A team with decades of experience in Ad Tech, Innovation, and Marketing

Raised $543k to date

CHRGR has raised over $543,000 in its initial seed round with another CF platform. Close to 500 accredited and non-accredited investors supported CHRGR in 2017. 

Now CHRGR is looking to raise another 500k on Republic.

This is a timely opportunity to invest in a start-up with a dominant position at the intersection of mobile technology, branded utility and digital advertising. With secure client relationships, solid revenues and an inspired plan for future growth, CHRGR is headed towards even greater success.

What's next

Supercharged CHRGR network

Our goal is to create a deeper connection between brands and customers by developing smart batteries that activate end users devices with engaging and free custom content. We have a 6 month strategy to deployment with version 2.0 batteries that will automatically connect brands to customers using CHRGR SaaS. Additionally, a new super-capacitor upgrade will allow for 8-10 minute recharging,

Founders & Team

John Mullin

Founder & CEO

Past: Twitter, Beats Music (Apple), Nike, R/GA

Lucas Hearl

Co-Founder & CCO 

Past: Google, Jet Blue, Nike, R/GA 

Evan Madden-Peister

CFO & Operations

Past: Birch Coffee, Delhcioso, MP:Consulting

David Chapman

EVP Event Operations

Past: Glaceau (Coca Cola), Verizon, Switch Marketing

Advisors

Jon Hackett, Publicis | SVP Emerging Technology

Gareth Kay, Neil Robinson, Chapter | Founder Team

Russel Reiger, Magna Entertainment

Craig Kornblau, Google Ventures, Universal Pictures, The Walt Disney Company