by Ronald Mizen
"Nobody tells you your baby's ugly," Sacha Pantschenko says. "You can ask family and friends what they think of what you're doing and they'll say 'Yep, it's fantastic', but until somebody puts money down to buy something, you don't really have a true response."
Pantschenko is the founder of Sydney start-up ButterUp, which in late 2015 launched a campaign on crowdfunding platform Kickstarter for the " stupendous splendiferous ButterUp", a custom-manufactured butter knife designed to not destroy bread while spreading butter.
"It was really purely an experiment, it was...
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