Problem
E-commerce needs a personalized approach to sales       Â
Now, more than ever, e-commerces are trying to provide an online shopping experience similar to the one offered by an in-store salesperson. The problem is that search engines lack the conversational back-and-forth experience offered by a salesperson. In addition, search engines and filters only work when a customer knows exactly what they're looking for. This leads to an average cart abandonment rate (i.e. not converted into a purchase.) of 70% on desktop and up to 86% on mobile.
Solution
Pickzen lets customers lead the buying experience        Â
With Pickzen, customers lead the buying experience and receive personalized product recommendations – at just the right time. We're a no-code platform that allows e-commerce retailers to design their customer journey, connect their catalog with one click and gain valuable insights by leveraging customer-provided data. We continually improve not only the consumer's shopping experience, but also the retailer's overall results and margins.Â
Product
Recommending the right products at the right time
With the Pickzen platform, e-commerce retailers can personalize their customer journeys while freeing up costly development resources, allowing them to focus on their business. All that's needed is to upload Pickzen’s no-code solution onto your e-commerce platform. From there, AI-powered recommendations feature the most relevant products from your product feed. Customers can use our SDK and APIs for full customization and offer a tailored experience from front to back. The end result is a personalized, conversational approach to shopping online.
Traction
Pickzen leads to a +100% higher conversion rate
Pickzen has seen phenomenal results for our product. With more than 3M+ engaged users and a 100%+ higher conversion for our customers. Not only that, but our customers report an average of 53% increase in their order value!
Customers
Top brands trust Pickzen
Pickzen works with some of the biggest names in the e-commerce industry, all of which span the gamut from beauty to home goods to agency consulting and more. Some of our featured clients include Hungry Bark, Vitruvi, Tailored Pet, Jane Iredale, Supergoop, Nuun and others.Â
See Pickzen in action
(click to start the video)Hungry Bark use case with actionable insight and leads
Actionable Insights
Business model
Fully customizable contract with personalized pricing
Pickzen incorporates our product into every part of our platform –including pricing. We offer a B2B Enterprise SaaS that starts at $120K ACV - completely customizable according to client size and specifications. All clients fill out a personalized quiz that assesses their needs and how Pickzen can best support their business.Â
Market
Global e-commerce sales account for a $4T market
E-commerce isn’t going anywhere, and COVID-19 has only expedited this market growth. Global e-commerce sales accounted for $4T in 2020 across 6M+ online stores. With our differentiated solution, and future product offerings, we estimate that we have a SOM of 600M+.Â
Competition
Pickzen is a fast, easy, and efficient way for enterprises to increase sales and drive engagement
Pickzen has differentiated ourselves from competitors by offering a completely customizable solution that's fast, easy to maintain, and directly accesible to try out. Our sales leads and engagement rates are mainly inbound, unaffiliated, and overwhelmingly come from word-of-mouth.
The evolution of product search
Before Pickzen, traditional online shopping had two experiences. The first experience: search bars and filters. Both require the customer to do the work - and to know what they're looking for. Filters only work by narrowing down the selection process while chatbots leave customers with a recognizable, non-human, text interaction.Â
Then came the second wave: predictive. In this experience, typically unbeknownst to the customer, the enterprise relies on user behavior and third party information to recommend products without explaining the "why?"Â
What does it all it mean?
Pickzen takes a revolutionary simple approach, enabling enterprises to give their customers the power of choice. With a guided selling experience similar to the face-to-face interaction with an in-store salesperson, users are able to find personalized advice exactly when and where they need it. Fast, visual, and easy-to-use, Pickzen supports enterprises no matter what their needs. Whether to narrow-down results from immense product catalogs or precisely recommending the ideal product (or set) from even the most complex business rules, Pickzen continually improves the experience, and the results.
Vision
Pickzen is the next generation of product discoveryÂ
Our vision is to become the next generation (the third wave) of product discovery, behind traditional tools like the search bar and filters. Now, as face-to-face interaction has forever changed, Pickzen allows customers to lead the buying experience and choose the ideal moment to receive product advice.
As brands and retailers regain the ability to "just ask" instead of guessing what their customers want, Pickzen helps them turn skeptical shoppers into confident buyer and drives sales from start to cart. With your funding, we can dominate our industry and scale more quickly to pursue international partnerships and brand opportunities.
Investors
Pickzen is raising for platform expansion and product development
Pickzen has been entirely bootstrapped over the course of our operation. We're currently raising seed funding to support platform expansion and product development. Other funding will go towards marketing and sales efforts, establishing key partnerships and onboarding new clients.Â