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COVID-19 has catapulted the retail world forward by 5+ years, creating many problems for both retailers and space owners.
Problems for brands
Brands are facing challenges in both the physical and digital aspects of their businesses.
- Brands need flexibility.
- Long-term leases expose brands to many risks.
- Traditional leasing channels are painful and expensive.
- Opening an online store is daunting and technically challenging. Many brands need a simple to use solution for launching online stores.
- Today's retailers must have both a digital and physical presence.
Problems for landlords
Retail vacancy rates are approaching all-time highs and landlords are in need of cash-flow to save them from foreclosure.
Popshop: Bricks and Clicks
Popshop is a global platform where anyone can launch their physical or digital store(s) with ease.All from one app, BRANDS can:
- Book flexible retail space and open their physical store(s).
- Communicate directly with Space Owners.
- Seamlessly launch and manage their online store in minutes using our new e-commerce builder Clicks.
- Connect, communicate, and collaborate with other brands in our community.
Through Popshop, Space Owners can:
- List and manage their spaces.
- Accept/Deny booking requests right from their phone.
- Communicate directly with brands through the app.
Complete retail platform
We have created a web and app-based platform that allows brands to launch their online store and/or book vacant retail space for their physical store right from the palm of their hands (all from one account and app).
Clicks by Popshop takes away all the pain-points associated with building and managing an online store. We’ve made it so simple to use that even your grandma could do it.
$3.15M in booking volume
Since its inception, Popshop has grown to over 840 spaces located in 5 countries and 90+ cities. In the short time we have completed over $3.15M in total booking volume and have generated over $420,000 in gross revenue since our initial launch in Q1 2019.
Popshop has over 1.6K+ brands in our community, including Marc Jacobs, Firefox, Target, HBO, Figs, Neutrogena, Steve Madden, and more. Our space owner partnerships include both smaller mom and pop landlords to large scale institutional REITS (real estate investment trusts) like Vornado, Federal Realty, Kilroy Realty Corporation and more.
From mom and pop to enterprise
Popshop helps all participants in the retail world. Our users are property owners big and small, from mom and pop owners to institutional real estate investment trusts (REITs). For brands, we assist everyone from local curators and artists, to Fortune 500 retail companies.
We’ve had numerous success stories, leading to repeat bookings from brands such as Everlane, Stance, Goop, and many other international companies.
80% Gross Margins
Popshop’s asset-light model leads to an average 80% gross margin. (Popshop does not hold any leases)
- 15% booking fee on space booking (15% x gross booking amount).
- Featured Space subscription revenue ($49/month per featured space)
- Subscription-based model. We have 3 plans ranging from $9.99 - $49.99/month.
- $0.20 - $0.30 fee per transaction
$124B serviceable market
Popshop has a serviceable market of $124 Billion, which is a conservative estimate comprised of 50% of available vacant retail space on the market & a value of $5 Billion for the market size of e-commerce platforms.
Complete retail solution
Helping Brands Thrive in the Digital & Physical World
Popshop enjoys a unique competitive edge within our sector. Unlike our competitors, we are not solely focused on physical retail. Our goal is to create a tool that can help brands throughout their entire retail journey, both physical and digital.
Popshop is hyper-focused on technical innovation, making our products efficient and simple to use. For example, our competitors don't have a mobile app, an e-commerce builder, or a global community. Popshop is pushing the boundaries and will continue to innovate at a speed far greater than any competition.
To create a global community of brands where anyone can unleash their vision
Our vision for Popshop is to create a platform that allows anyone anywhere in the world to be apart of our community and create, launch, and successfully manage their brand. We want to make the process so simple that anyone can launch their business, regardless of their technical abilities.
Our founders know first hand the challenges for both retailers and landlords and we are determined to help. By the time we are done, launching your brand will feel like magic!
$1 Million invested by founders
Our founders have currently contributed $1M to date to launch, develop and maintain the platform. We are now actively raising additional funds that will go towards enhancing technologies, marketing, and other departments for expansion. In addition to the Republic campaign, we are currently raising $2M from investors to accelerate our growth and get Popshop into the hands of every retailer who is in need of help.
Experienced entrepreneurs and best friends since childhood
Since meeting in kindergarten, Efry and Nathan have been best friends and 25 years later little has changed. Growing up in the suburbs outside of Washington D.C., the two were entrepreneurial from a young age.
Growing up, Nathan spent his summers and weekends working in his families retail stores, where he developed his knowledge of both brick and mortar and online retail. Efry would spend his summers working for his family's real estate company, working every job from hands-on construction to developing and leasing. The perfect recipe for creating Popshop.