20% User Growth in 2 Days - Feeling great about how we're going into 2020
With only about one month left before we launch full-scale platform growth initiatives encompassing users, images, and marketplace products, we have begun stress-testing our systems, vetting our data, and generally making sure our t’s are crossed, and i’s dotted. The immediate results we’re seeing are INCREDIBLE! We expanded our professional user base by more than 20% to over 10k since yesterday! These results are not just reassuring to our user growth plans for 2020 and beyond, but should they continue, will likely result in the upward revision of our user growth projections significantly beyond the 65k we previously projected for next year. We’re even seeing professional users we’ve onboarded to WeLivv, begin to invest in WeLivv through republic.co/welivv. Having users with a vested interest in the company is something we see as extremely valuable, and so this is something we will make a more concerted effort to increase over the final few weeks of the offering.
While US-based designers, decorators, and architects have been our primary focus up until now, we decided to include other verticals and markets in our recent user acquisition tests. The results we saw from lighting designers, home stagers, home-builders, and home contractors, as well as from international markets including Brazil, France, UK, and Japan, have been very much in line with prior metrics. This is incredibly exciting as it indicates that we will be able to broaden our acquisition efforts while maintaining comparably high results.
Finally, we believe the proprietary systems we’ve developed are running as intended and will facilitate efficient scaling, which we will methodically increase over the coming weeks with a plan to run at 100% operating (systems, personnel, etc.) in January. Based on the results we’ve seen, we are aiming to update our model and share plans and projections with you by the end of this month.
We’re pumped for what 2020 will bring and are happy to have you along for the ride!
Andrew