Local do-good restaurant enterprise Everytable wins big on ABC's Shark Tank
Everytable gets the money Last night's episode of ABC hit business series Shark Tank showcased a local name: Everytable. The company carr...
On almost every major street corner in America, fast food joints sell burgers, fries, and chicken nuggets. These multi-billion dollar businesses have become the landscape of America, the food system itself.
But the world is changing. People are searching for healthier, fresher fare.
There has been an explosion in demand for nutritious, fresh, and convenient meals, but only in certain markets and at high price points.
Yet there are companies profitably serving all markets at low prices.
Demand for healthy food is exploding, but the truth is that when salads cost $13 and green juice costs $9, healthy food has become a luxury most people can't afford.
And there are some communities, called food deserts, that have virtually no access to healthy food at all.
Everytable aims to redefine the food landscape the same way McDonald's did fifty years ago. But this time, instead of burgers and fries, we are selling nutritious, fresh food, at fast-food prices.
Centralized production results in incredible efficiencies in the kitchen and makes our locations significantly cheaper to build and operate. They only need enough space to store our delicious food and can be run by a couple employees!
We have locations in food deserts and in affluent areas. To ensure that everyone can afford our meals, we price them according to the neighborhoods we serve.
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In 2013 Sam Polk, a former hedge fund trader, founded a nonprofit called Groceryships to address food-related health problems in South LA, where the average income is $13,000 a year, life expectancy is 10 years lower than more affluent areas, and diseases like obesity and diabetes are alarmingly high. Groceryships began helping family food providers make healthy choices through nutrition education, cooking classes, free produce, and support groups.
In 2014 David Foster, a former private equity professional, was so inspired by a Groceryships event that he decided to join the nonprofit full-time.
That year, Sam and David began hearing from Groceryships participants that while fresh produce was great, they often had to buy food on the go because they were juggling multiple jobs and large families. And in South LA, their only options were fast food.
Sam and David saw an opportunity to help families like these. So they created a model for a new company that would sell nutritious food in “food deserts” like South LA at prices competitive with fast food.
Groceryships was built on the belief that every life is equally important. Sam and David wanted this core value embedded in the new company, so they called it Everytable, reflecting a mission to bring healthy, affordable food to every table in the country, with no one left out.
Everytable, PBC was formed as a Delaware Public Benefit Corporation, which means that this mission is legally embedded into the company's legal structure.
Sam Polk, Co-founder & CEO
Sam is Co-founder and CEO of Everytable. He’s also the founder and Executive Director of the non-profit Groceryships. Prior to becoming a social entrepreneur, Sam was a hedge fund trader on Wall Street. After noticing families in low-income areas struggling with access to nutritious food, he started Groceryships, a non- profit working at the intersection of poverty and obesity. Sam’s memoir, For The Love of Money, was published in July 2016 by Scribner. He is a graduate of Columbia University.
David Foster, Co-founder
David is Co-founder of Everytable. David began his career in private equity and investment banking, most recently as a VP at Aurora Capital Group, an LA-based private equity firm. David has always had a passion for social entrepreneurship, which led him to volunteer for Groceryships and eventually join as the Director of Operations. He attended the University of Michigan and earned a degree from the Ross School of Business.
Anar Joshi, VP of Marketing
Anar is VP of Marketing for Everytable. Anar first gained extensive product marketing skills working with startups to build online consumer experiences. With a strong desire to create a lasting community impact, Anar began volunteering with the team in 2015, and later joined full time. Prior, Anar worked in advertising at BBDO Worldwide in New York and PayPal in the Bay Area. Anar is a graduate of University of California, Berkeley's School of Engineering.
Johnny Yoo, Culinary Director
A native of Los Angeles, Johnny Yoo brings exotic flavors and a deep understanding of the LA dining scene to the Everytable menu as Culinary Director. Chef Yoo’s interest in food began during his time living in Hawaii and experiencing the cuisine--so much so that when he returned to LA, he enrolled in culinary school. He began his career at Koi under Chef Rodelio Aglibot and spent the following 15 years in pursuit of honing his knowledge, skills, and experience in the kitchens of renowned chefs including David Myers (Sona), Brendan Collins (Melisse), Christopher Eme (Ortolan) and Roy Choi (A-Frame).
Join us in reshaping the American food system to make nutritious, fresh food accessible and affordable for all.
Together we can make the world a healthier and more equitable place.
The smallest investment amount that Everytable is accepting.
$50,000 – $1,070,000
Everytable needs to raise
before the deadline. The maximum amount Everytable is willing
to raise is $1.07M.
Everytable needs to reach their minimum funding goal before the deadline.
If they don’t, all investments will be refunded.
The Crowd Safe is an agreement for future equity in the startup,
meaning that it can convert to equity in the future.
The Crowd Safe is an agreement for future equity in the startup, meaning that it can convert to equity in the future.
Website Mention (with your consent)
Digital Thank You + Website Mention (with your consent)
Everytable Tote Bag + Digital Thank You + Website Mention (with your consent)
$20 Gift Card + Everytable Tote Bag + Digital Thank You + Website Mention (with your consent)
Gift Card for a Week’s Worth of Everytable Meals (10 meals) + Everytable Tote Bag + Digital Thank You + Website Mention (with your consent)
Lunch with Founders + Digital Thank You + Website Mention (with your consent)
Invitation to VIP dinner to Celebrate our Next Store Opening + Digital Thank You + Website Mention (with your consent)
Meet the Team + Meal Prepared by Our Chef for You and the Founders + Digital Thank You + Website Mention (with your consent)
Paid Flight Out to Meet the Team (up to $800) + Meal Prepared by Our Chef for You and the Founders + Digital Thank You + Website Mention (with your consent)
Everytable is reimagining fast food with fresh, nutritious meals everyone can afford. Through our revolutionary model, every meal purchased helps us open locations in underserved communities of LA, where meals are sold at discounted prices.
A food desert is a low-income neighborhood with little or no access to healthy, fresh food. Across America, 23.5 million people live in food deserts (Source). By pricing our meals according to the neighborhoods we serve, we are building a healthier, more equitable food system.
We started by creating an efficient, lean business model that enables us to offer fresh, made-from-scratch food at extraordinarily low prices. We then analyzed the incomes in the neighborhoods where we’re located and set prices designed to ensure our meals are affordable for the local community.
We’re the first to bring a variable pricing model to the industry. We believe healthy food is a human right, and wanted to build a business that made fresh, nutritional food accessible to everyone, in every neighborhood.
No. Rohan continues to be a great supporter of Everytable, but ultimately we did not agree to accept his investment.
Everytable successfully raised $291,268 from 849 investors on April 2, 2018
we need alternatives to fast foodCarlos BrownInvested 5 months ago
no reasonAlexander LeungInvested 6 months ago
I want to be part of this company success.Genevieve PayenInvested 6 months ago
Love idealJason WoodInvested 6 months ago
I invested in Everytable as I love the central kitchen preparing food which is cost efficient/consistent quality/low waste & pricing concept affordable to every family. It has excellent cause of providing healthy meal choices to address obesity.Girish AminInvested 7 months ago
I have been eating meals from Everytable for nearly a year now in their main (South LA) store, so I bask in their mission & am grateful to help extend their outreach where they envision. It's a genuine joy to continue purchasing food there regularly.Sina SaeidiInvested 7 months ago
It is a noble idea.Samuel SajoInvested 7 months ago
Well run company with great idea and an eye on the futureJeff AdkinsInvested 7 months ago
Recommended by First Stage InvestorClark ReichInvested 7 months ago
It seems like one of those ideas that is addressing an inequity in the world and doing something about it. Besides, healthy is good!Kelly SantanaInvested 7 months ago
Unique concept that I think would work really well in college towns once expansion kicks inSteven Van ZeelandInvested 7 months ago
I am a social worker, your idea and product helps people.Debbra GreigInvested 7 months ago
I invested because the food we eat today is processed, pre-packaged, and generally not good for us. Everytable will set a precedent on healthy fast-food. I'm excited to be apart of it.Shaun HallInvested 7 months ago
A fast food revolution is long overdue!Jay JohnsonInvested 7 months ago
Interesting concept to address the healthy food desert problem, and doing so with a new pricing model.John MuellerInvested 7 months ago
best wish on this great conceptphillip irvingInvested 7 months ago
It was a recommended investment from a service I subscribe to.Gary DarrInvested 7 months ago
I believe in the everytable mission. I personally am dissatisfied with the choices consumers face regarding delicious, healthy, affordable fast food.Jon MeadeInvested 7 months ago
The business is a good business, that is capable of growing.PETER PERSAUDInvested 7 months ago
I liked the idea/goal, and believe folks need this type of healthy fast food source. Good luck.Charles ClarkInvested 7 months ago
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