Historic week for Iris!
Hi Republic,
It has been a busy 72 hours here at Iris. Our social media marketing strategy caught the attention of Fox News; they asked us to come on air for a nationally televised interview. Our head of growth, Chris Josephs, did a great job of bringing Iris to the attention of millions of viewers in the United States. Please see his interview here! https://video.foxnews.com/v/6274196845001/
Following his interview, we found out that Michael Burry (yes, of The Big Short fame!) retweeted and pinned a story about Iris to his audience. https://twitter.com/michaeljburry/status/1441783023372886019?s=20
Needless to say, we saw a massive influx of new users trying to download Iris over the past weekend. They helped Iris to rise to the Top #26 position of the iOS charts ahead of WeBull, Acorns, Public, and more!
Our team was all hands on deck upgrading our technology stack, helping new users get started, and resolving issues that came up. We're battle-tested now and we're thrilled to see so many of our new users already benefiting from the app - whether it's discovering great investors to connect with or finding their next trade idea. If you're wondering, we had nearly 10K (+15%) users join us in a span of 24 hours and thousands more continue to pour in, even now.
We feel a tremendous responsibility to deliver for all of our users, investing education, alpha, and value from using Iris. Over the next two months, Iris will be launching its first paid product - Iris Gold. Iris Gold is a paid subscription, within our app, that will provide our users actionable analytics and timely investing ideas based on Iris' best investors. We're building it now and we can't wait to show it to you!
Simultaneously, Iris Autopilot is be launching in a closed Beta. Autopilot technology allows users to automatically trade alongside their favorite Iris users. Users can replicate trades of Iris users they follow in their own brokerage account, in real-time, automatically. It is truly a magical experience and we can't wait to share it with everyone early next year following the Beta.
These are bold ideas that will revolutionize how people invest and manage their wealth. And bold ideas require capital. This capital will be used to build out Autopilot, add support for more brokerages, and monetize Iris Gold. Therefore, we're excited to extend our Republic fundraise timelines and capital limits. You will have received an email from Republic sharing this extension via an updated Form C document. Please confirm your investment via that email. We're grateful for your investment and excited to have you on this journey to democratize wealth management for all.
As always, thank you for your support! 🙏
Best,
Iris team