Jane West is giving free game to cannabis entrepreneurs raising capital
Jane West has been moving mountains in the cannabis industry for a minute now. First, she co-founded Women Grow in 2014, creating an enti...
Jane West is a lifestyle brand that is elevating the cannabis user experience
Founded by Jane West, “the most widely recognized female personality in cannabis.” (Inc. Magazine)
Led by an all-female founding team
Tapping the $8B US cannabis market that is growing 16% each year
Raised over $1M in capital to date, currently 80% held by women and people of color
Has maintained a 51% gross profit margin on all sales channels
Total sales increased by 30% from Q4 2017 to Q1 2018
Total gross profit margin grew from 111% from Q4 2017 to Q1 2018
As seen in Entrepreneur, Forbes, CNN Money, Rolling Stone, Refinery 29 and hundreds of other major publications
A complete set of the Jane West 2018 Collection including all four pieces; The Classic, The Wand, The Compact and The Solo valued at $162.00 MSRP
All of the above perks AND a complete set of Jane West Glassware including all five pieces; The Beaker, The Bubbler, The Spoon, The Steamroller and The Taster in ANY color of your choice (cobalt, emerald, mint or cloud) valued at $662.00 MSRP.
Cannabis producers’ markets are largely determined by the states they are licensed in, and these companies can’t transport their products across state lines. In effect, state-licensed businesses are their own entities, so the standard playbook for expansion just isn’t available to most brands in the space. There are some brands that have expanded nationally, but consumers may or may not be aware that their products vary from state to state, or even more locally. Even with companies that have successfully expanded operations to multiple states, an overwhelming failure to invest resources in strong marketing and branding often makes it challenging for licensed producers to gain traction.
We provide licensees with packaging and marketing support that leverages our established brand identity, transcending the limiting, state-licensed regulatory environment.
Our visibility and following also allows us to partner with the best producers in any legal market without the capital outlay required to establish, grow and sell a branded "strain" in each locality.
A "strain" of marijuana is generally understood to be a unique genetic blend—a hybrid—of two dominant types of flower, sativa and indica. But scientifically speaking, cannabis strains - as a system of categorization and identity - are incredibly convoluted. A 2015 study by Canadian scientists concluded: “We show that marijuana strain names often do not reflect a meaningful genetic identity.”
So while you may be able to get "Blue Dream" at your local dispensary, it’s very unlikely it will be genetically similar from state to state, and it might be something completely different in taste and effect.
We curate varietals that fit general DAY and NIGHT effect profiles. This streamlined system focuses on quality and effect, allowing us to choose the best flower batch by batch, taking into account the season and the location. In this way, each batch has its own unique fingerprint or profile - like a wine vintage.
Earned media (or free media) refers to publicity gained through coverage in any media outlet, as opposed to paid media (or advertising) or owned media (publicity generated through a brand’s own channels).
As a cannabis brand, the most highly effective advertising methods are largely unavailable to us due to censorship from companies like Google and Facebook. Because we cannot pay to advertise across these platforms, we rely on high-value mainstream media coverage to reach new potential customers.
Our PR team has years of experience within the cannabis space, and has built meaningful relationships across digital media, print, and television. Through these outlets we're able to tell the Jane West story, establishing Jane as a widely sought-after voice of authority within the industry and in the mainstream.
Combined with content and conversations generated on social media and by word of mouth, our media presence forms the basis of a brand platform that is incredibly strong and growing daily.
Jane's mission to help women succeed in the cannabis industry is embedded in our brand's DNA. Through crowdfunding, we're able to democratize this incredible movement and shift the status quo. The majority of Americans support legalization, but very few people beyond institutional investors and very wealthy individuals have opportunities to participate financially.
We want to create a company whose ownership reflects our audience, and we believe there’s a seat at the table for anyone who wants it. We want everyone, regardless of their resources or background, to be part of the most important new industry to emerge in our lifetime.
Good luck Jane/ Amy! We are proud of your work! Wishing you success as you grow your business.Megan ChallenderInvested about 8 hours ago
I invested in Jane West because the products are visually appealing and I agree with the mission. I am also pleased with the demographics of the company.Darren BallardInvested about 9 hours ago
In fact, I've been trying to make contact with Jane West. I have a concept that plays nicely in her product portfolio. My designer friend Meghan is a partner.jason banderInvested about 17 hours ago
I am a woman that works in the cannabis industry and I love what she represents and also her line of productsJessica WygantInvested 1 day ago
I believe in Jane! Personal experience tells me she is unstoppable. It's a pleasure to support such a savvy business womanDan WattsInvested 2 days ago
Jane is motivated to make this work.David DailyInvested 2 days ago
Benefits of cannabis to veterans is proven + low minimums allow early adopters to understand process prior to further commitment.Angelo AlessioInvested 2 days ago
I see your vision and want to manifest it into reality. The way you see the future of society and the role women play in it is awe-inspiring and makes me get up every morning with a fire in my chest to take on the patriarchy...and smash it!!Emily CanfieldInvested 3 days ago
I believe that it's a good causeAdhyanta RahmaInvested 3 days ago
Jane has this energyMira KrackeInvested 3 days ago
I believe this is a company that will build traction and is taking advantage of a market that is not yet fully utilized.Aaron PylesInvested 3 days ago
I believe in intelligent, fierce, insightful WOMEN leaders in the cannabis industry. I am grateful for the inspiration and opportunity provided by Jane West and Women Grow.carrie finlayInvested 4 days ago
I invested because I agree it's time for a modern, sleek, discreet way to smoke Cannabis beyond a vape pen!Victoria OdinetInvested 4 days ago
I invested because I believe in Jane. And because Jane is awesome and kind and a brilliant female entrepreneur and a kick ass mom!Daniela GuitelmanInvested 5 days ago
I am incouraged by not only the growing use of cannabis, but the packaging by Jane West.Jerry CurtisInvested 5 days ago
I support my daughter, who is a member of the cannabis industry, and look forward to seeding growth and change for more women and people of color!Karen Albano-ElSayedInvested 5 days ago
I love women in cannabis! Congrats Jane & Heather! Best of luck.Sarah ElsayedInvested 5 days ago
I invested because this is going to be huge once all states legalize marijuana.Sandy DavisInvested 5 days ago
I met Jane back when I was starting up dispensaries in Colorado. I have since moved into the hemp world but have always respected her brand and how far she has come. She is a true inspiration with a solid plan that supports women!Jessica McStravickInvested 7 days ago
market possibilityclinton cheongInvested 8 days ago
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